Mrsarna.com
Mrsarna.com
Website Design
5 May, 2023
20 May , 2023
Project Overview:
Mrsarna is an online platform offering eco-friendly products for everyday living, with a focus on sustainability and conscious consumption. Their range includes sustainable fashion, home decor, and personal care products.
Problems
- Sustainability Messaging: The previous website did not clearly communicate the brand’s core values of sustainability and eco-friendliness, making it difficult for users to connect with their mission.
- Product Discovery: With a growing product catalog, it was essential to make navigation and product discovery simple and intuitive.
Solutions
1.Sustainability-Focused Design: We redesigned the website to highlight the brand's commitment to sustainability through visual storytelling, eco-friendly colors, and prominent messaging about their values and products.
2. SEO Optimization: Optimized the website for search engines, integrating targeted keywords and content related to eco-friendly living and sustainable shopping, to drive organic traffic.
2. SEO Optimization: Optimized the website for search engines, integrating targeted keywords and content related to eco-friendly living and sustainable shopping, to drive organic traffic.
Results
- Increased Traffic: The website saw a 60% increase in organic traffic following the SEO improvements.
- Better Conversion Rates: Thanks to an improved shopping experience, Mrsarna’s conversion rates increased by 25%, with customers reporting satisfaction in finding relevant products easily.
- Enhanced Brand Storytelling: Customers connected more with the brand’s mission due to the revamped messaging and clean, eco-friendly design.